● Optimized website UX/UI, increasing average session duration by 18% and
driving interest from enterprise B2B clients.
● Implemented on-page SEO best practices, including metadata, headings, and internal linking for better search visibility.
● Added custom code to enhance user interactions with animations and improve overall site experience.
● Collaborated with mentors in weekly strategy sessions, applying feedback to refine design approaches, strengthen SEO execution, and adopt modern
development tools.

● Build and manage a personal travel blog showcasing diverse destinations and cultures.
● Create original blog posts, photography, and multimedia content to engage an international audience.
● Apply SEO, storytelling, and cross-platform strategies to expand readership and grow brand presence.

● Ensuring high-quality content is consistently posted on the school’s Facebook and Instagram pages.
● Planning and executing targeted online ad campaigns to boost visibility and reach.
● Redesigning and maintaining the school website to ensure up-to-date and engaging content.
● Coordinating with staff members, assigning tasks, and keeping projects on schedule.
● Hiring and managing external creatives for promotional reels, billboard designs, and other media projects.

● Managed website revisions based on user behavior analysis, resolving key conversion issues and reducing drop-offs.
● Designed and tested four new landing pages using A/B methodologies, resulting in a notable uplift in lead generation.
● Identified engagement drivers, delivering actionable insights that enhanced user interaction across digital channels.