- Built a website in Wix, while ensuring website was engaging and user-friendly to drive traffic, showcasing excellent skill in website creation and digital marketing
- Implemented SEO practices through thorough optimization of website content and keyword strategies to improve website ranking, demonstrating strong SEO capabilities
- Utilized Google Analytics to track website metrics, analyze user behavior, and generate insight to contribute to website optimization, demonstrating data-driven decision-making skills

- Analyzed competitor strengths, weaknesses, and performance to understand how the firm will be impacted, showcasing analytical capability
- Provided recommendations about strategies and insights that aligned with the goals of the firm, showcasing consulting capability
- Prepared a detailed report comprised of datasets, informative graphs, insights gained, and market opportunities to inform decision-making for stakeholders, demonstrating strong presentation ability

- Analyzed pertinent issues and topics of interest in the Kitchener-Waterloo (KW) area to develop twenty engaging articles to inform consumers, demonstrating outstanding skills in written communication
- Conducted research in the University of Waterloo area by searching through various sources of information regarding the KW area, demonstrating research capability
- Directed interviews with thirty-five news leads by developing thought-provoking questions and scheduling optimal interview times, showcasing excellent communication ability