

- Location
- Livingston, Alabama, United States
- Bio
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https://www.uwa.edu/news/uwa-students-select-popular-hutchinson-for-william-e-gilbert-award/
- Portals
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Livingston, Alabama, United States
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- Categories
- Customer segmentation Event planning Fundraising Marketing analytics Social media marketing
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- https://x.com/uwaonline/status/890225476517720065?s=46
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Achievements



Recent challenges

Sport Management Innovation Challenge
This co-curricular experience is designed for learners in the Sport Management program at UWA, focusing on applying classroom knowledge to real-world projects. Members will leverage their understanding of sport management principles, ethics, and industry trends to tackle projects that enhance organizational effectiveness. By engaging with industry professionals, learners will develop leadership, event organization, and networking skills, while providing valuable insights and solutions to participating companies.

Creative Sport Marketing Solutions
31.0504
This experience is designed to connect industry professionals with a team of learners skilled in crafting compelling marketing strategies. Participants in this program have honed their abilities in developing creative taglines, conducting insightful market research, and delivering persuasive product pitches. By collaborating with these learners, companies can gain fresh perspectives and innovative ideas to enhance their marketing efforts, all within a manageable timeframe.

Sports Management in Action
SM200
This experience is designed for learners who are delving into the dynamic field of Sports Management. Participants will gain insights into the principles and practices of the industry, with a focus on technology integration, ethical considerations, and diversity. Learners will be equipped to apply their knowledge to real-world projects, enhancing their understanding of industry trends and the roles of major sports governing bodies. This hands-on experience will enable them to explore career opportunities and contribute to projects that reflect the current landscape of Sports Management.

Sport Market Research and Product Launch Strategy
31.0504
The Sport Management program at the University of West Alabama equips undergraduate students with the skills to conduct thorough market research and develop strategies for product launches within the sports industry. These students are adept at utilizing digital tools and possess strong analytical abilities, making them well-suited for projects that require data-driven insights and strategic planning. By applying their classroom knowledge, students can assist companies in understanding market trends, consumer behavior, and competitive landscapes to inform successful product introductions.